55 Fiat in 60 years - Il Lingotto celebrates its most loyal customer

55 Fiat in 60 years – Il Lingotto celebrates its most loyal customer

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There Fiat celebrates an English customer who is particularly fond of the brand. Mr. David Franklin, 84, has just picked up one in Buckinghamshire New 500 Red: the electric is his Fiat number 55 in 60 years.

A career with Fiat. To understand the link between Mr. Franklin and the brand of the Stellantis group, one has to go back to 1962, when “Mr. Fiat” (as the company calls him today) started working at the Wembley dealership until he became technical manager, alongside this activity, until 1967, also that of driver of cars derived from the series. In 1963, Franklin bought his first Fiat, a red-colored 500D, which started a career in which he owned virtually every model produced by the Lingotto. In 1964, David met his wife, an Italian who moved to England to work for Fiat, and then chose to get married in our country aboard a family Fiat 2300.


All models. Over the years the Franklin family has owned the 500, the 600, 1300, the 1500, the 2300 family, the 850 (also in the S version and automatic Idroconvert), the 124 family, the 127, the 128, the 131, the 132, the Argenta, the Uno (also in the Turbo version), the Croma, the Multipla, the Panda, the Marea, the Tipo, the Coupé, the Bravo, the Punto and the 500X. In this path there was also space for the “cousins” Lancia Dedra Turbo and Lancia Thema Turbo, for a total of almost 1 million kilometers driven behind the wheel of Italian cars. Your favorites? The Multipla for its practicality, the 850 Coupé, which it has successfully used in competitions, and the new electric 500 for its performance.

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